Among the hundreds of sports fundraising ideas that a team can do, selling discount cards has emerged as a go-to choice for most. High school sports teams have used this fundraiser for over 30 years. Read on to explore the pros and cons of discount card fundraising as a sports fundraiser.

Establishing a social media presence is vital to growing your program and its culture. An inactive and stale social media account isn’t going to get your players or community excited. By implementing the 3 tips below, you’ll be able to grow your social media account from the ground up and have followers wanting to engage and stay connected with your team season after season.

High School Sports are constantly evolving--from rules to tactics and schemes, the games we love look different today than they did a decade ago. The cost of maintaining a successful sports program is also constantly increasing. This blog informational series will explore the best fundraising options for your high school team.

My name is Christopher Herman, and I am the founder and CEO of Story of the Season, a sports media marketing company that works with high school and college sports programs to fundraise, provide top-tier media coverage, and give student athletes a way to remember their careers.